Persepsi Masyarakat Terhadap Lembaga Keuangan Mikro Syariah Khususnya Bank Wakaf Mikro Di Kota Medan

Nanda Ardiansyah (Fakultas Ekonomi Dan Bisnis, Universitas Muhammadiyah Sumatera Utara)
Eri Yanti Nasution (Fakultas Ekonomi Dan Bisnis, Universitas Muhammadiyah Sumatera Utara)
Prawidya Hariani RS (Fakultas Ekonomi Dan Bisnis, Universitas Muhammadiyah Sumatera Utara)

Inovatif: Jurnal Ekononi, Manajemen, Akuntansi, Bisnis Digital dan Kewirausahaan
Vol. 2 No. 4 (2023): JULI 2023

This study aimed to determine the factors that influence public perception of Islamic microfinance institutions, especially micro waqf banks in Medan. Sampling was carried out using the non-probability sampling method of 100 people from the community around the Mawaridussalam Islamic Boarding School, Tumpatan Nibung Village, Batang Kuis District, Deli Serdang Regency, North Sumatra. Test data analysis using factor analysis to see the most dominant factors that form variables. The results showed that the most influential factors were attention and personality towards the perceptions of the people around the Mawaridussalam Islamic Boarding School area.