Jurnal Ekonomi Bisnis dan Kewirausahaan
Vol 3, No 2 (2014): JBK Vol.3 No.2 Agustus 2014

Pengengembangan Laboratorium Bisnis Melalui Segmentasi, Targeting Dan Positioning

Nopianto, Agus (Unknown)
Paningrum, Destina (Unknown)



Article Info

Publish Date
10 Sep 2014

Abstract

Cultivate new entrepreneurs who are well educated and have a mindset to create employment, entrepreneurship is not only defined as business skills. More than that entrepreneurship is being creative  innovative , and pull the trigger. Entrepreneurship can be applied in all areas of work and life, so it is useful as a preparation to the future of the students, if you want a career in any field. Laboratory Business Development aims to become business incubator that accompany the students who are interested in or have previously entrepreneurship.Keywords: Entrepreneurship, Segmenting, Targeting dan Positioning

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