Kanigara
Vol 3 No 1 (2023): Kanigara

STRATEGI MARKETING “KRUPUK PATI” SEBAGAI SENTRA BISNISKHAS DUSUN MIRU DESA BANYUURIP

Imma Zaky Fuadah (Imma Zaky Fuadah)
Tri Utami (Tri Utami)
Awalia Ramadini (Awalia Ramadini)
Nurindah Aprilina (Nurindah Aprilina)
Dandin Setia Rahayu (Dandin Setia Rahayu)
Abdullah Jabbar (Abdullah Jabbar)
Georgius Fantura (Georgius Fantura)



Article Info

Publish Date
30 Jan 2023

Abstract

The development of Home Industry is carried out as a support for improving the welfare of the community. The development of small industries will help to overcome the problem of unemployment. The development of an increasingly advanced era, especially in the era that is starting to enter 5.0, namely a society that can solve various challenges and social problems by utilizing various innovations born in the era of the industrial revolution 4.0. Banyuurip Village has a small starch cracker business produced by the mothers of the residents of Miru Hamlet. The marketing process that runs traditionally with on-site orders and orders through WhatsApp alone has an impact on the lack of widespread marketing of starch crackers. The program of building the signpost of the Pati Cracker center has been implemented smoothly and well. The program received a warm welcome from the Village Head, Hamlet Head and the community. It is recommended that more develop and run programs to develop and advance Banyuurip Village.

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Journal Info

Abbrev

kanigara

Publisher

Subject

Humanities Biochemistry, Genetics & Molecular Biology Industrial & Manufacturing Engineering Physics Social Sciences Other

Description

Kanigara merupakan jurnal yang memuat hasil Pengabdian Kepada Masyarakat dari berbagai bidang ilmu. Kanigara diterbitkan oleh Fakultas Pedagogi & Psikologi Universitas PGRI Adi Buana Surabaya. Kanigara terbit pada bulan Januari dan ...