Jurnal Ekonomi dan Bisnis
Vol. 1 No. 7 (2023): Desember

PENGARUH PENETAPAN HARGA JUAL TERHADAP PENJUALAN PADA PT. XYZ GARMENT INDUSTRY

Yulifati Laoli (Politeknik Negeri Medan, Indonesia)
Mardelia Desfrida (Politeknik Negeri Medan, Indonesia)
Ratna Ratna (Politeknik Negeri Medan, Indonesia)
Tosanov T.P. Napitupulu (Politeknik Negeri Medan, Indonesia)
Raina Rosanti (Politeknik Negeri Medan, Indonesia)



Article Info

Publish Date
20 Nov 2023

Abstract

The Influence of Selling Price Pricing On Sales At PT. XYZ Garment Industry. This study aims to determine: (1) the influence of selling price determination on sales at PT. XYZ Garment Industry. Variables used in this study are selling price (X) and sales (Y). Sample used in this research is report of production cost from year 2012-2022 counted 36 sample. The analysis used is Multiple Linear Regression Analysis. The analysis used to see the extent to which the data influence partially or simultaneously, the test results partially states that thitung> ttable (68.860> 2.034), means H0 rejected Ha accepted. While the test results simultaneously state that Fcount> Ftable (2320,740> 3,28), means Ha accepted H0 rejected, which means simultaneously Cost of Production and Sales Price significantly influence Sales at PT. XYZ Garment Industry. Based on the results of the analysis shows that the variable cost of production and selling prices have an influence on sales of 99.2%, and the rest of 0.8% influenced from factors not examined in this study by the author.

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Journal Info

Abbrev

home

Publisher

Subject

Economics, Econometrics & Finance

Description

Jurnal Ekonomi dan Bisnis adalah jurnal yang menerbitkan hasil penelitian, baik kajian teori maupun lapangan, baik secara umum maupun secara khusus yang berkaitan dengan bidang ekonomi dan ...