Advances in Business & Industrial Marketing Research
Vol. 1 No. 1 (2023): October - January

Analysis of the Factors Affecting the Level of Tourist Visits at Puncak Bila Tourism Park

Amir Mahmud (Universitas Muslim Indonesia)



Article Info

Publish Date
26 Jan 2023

Abstract

This study aims to test and analyze the effect of retribution, cost and distance on the number of tourist visits of Puncak Bila tourist park in Sidenreng Rappang Regency. The population in this study was in Sidrap district, and the sampling  method used the accindental sampling method, namely random sampling.   This study used primary data by providing questionnaires to respodents or peak travelers when. The analysis method in this study uses multiple linear regression analysis with the analysis tool used is SPSS-23.  The results showed that in the hypothesis test, the calculated value on all variables was greater than the ttabel, namely Retribution (X1) 6.665; Cost (X2) 3,365; The distance (X3) is 6.696 > 1.98498 with a significant value below 0.05 so that H0 is received which means that levy, cost, and distance are factors that affect the number of tourist visits in Puncak Tourism Park Bila Sidenreng Rappang Regency.

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Journal Info

Abbrev

ABIM

Publisher

Subject

Economics, Econometrics & Finance

Description

Founded in 2023, Advances in Business & Industrial Marketing Research publishes original research that promises to advance our understanding of Business & Industrial Marketing over diverse topics and research methods. This Journal welcomes research of significance across a wide range of primary and ...