Kinerja
Vol 18, No 2 (2014): Kinerja

ANALISA PERBEDAAN ECO-FRIENDLY ATTITUDE DAN ECO-FRIENDLY INTENTION ANTARA TURIS LOKAL DAN TURIS ASING TERHADAP GREEN

Jokom, Regina (Unknown)
Kristanti, Monika (Unknown)



Article Info

Publish Date
21 Feb 2017

Abstract

The increasing concern for environmental degradation caused many people to pay more attention to the green practice in the industry including hotel. Majority of hotel chains have adopted environmental programs and labeled as green hotel. This study examines the significant differences between local tourist and foreign tourist regarding ecofriendly attitude and eco-friendly intention toward green hotel. Questionnaires were distributed to 120 localtourists and 120 foreign tourists In Juanda International Airport Surabaya. The study reveals that there are significant differences in severity of environmental problems, intention to stay, intention to spread positive word of mouth, and intention to pay extra for green hotel between local and foreign tourist.Keywords: eco-friendly attitude, eco-friendly intention, green hotel, hospitality

Copyrights © 2014






Journal Info

Abbrev

kinerja

Publisher

Subject

Economics, Econometrics & Finance

Description

KINERJA (ISSN Online: 2549-1709; ISSN Printed: 0853-6627) is an international journal published twice a year in March and September, hosted and managed by the Faculty of Business and Economics, Universitas Atma Jaya Yogyakarta. It was first published in June 1996. KINERJA provides a forum for ...