Dinasti International Journal of Digital Business Management
Vol. 5 No. 3 (2024): Dinasti International Journal of Digital Business Management (April - Mei 2024)

Determinants of Reading Interest with User Satisfaction as a Mediator at the National Library of the Republic of Indonesia

Bunga, Yuliatry (Unknown)
Herawati, Aty (Unknown)



Article Info

Publish Date
16 Apr 2024

Abstract

The National Library of the Republic of Indonesia is a non-ministerial government institution that carries out government duties in the library sector which functions as a supervisory library, reference library, deposit library, research library, preservation library and library network center and is located in the nation's capital. As a library institution, the National Library of the Republic of Indonesia must strive to increase the number of visits and reading interest of the Indonesian people.. The aim of this research is to analyze reading interest at the National Library of the Republic of Indonesia and user satisfaction as a mediator variable. The variables used as factors influencing reading interest in this research are promotion and visits. The research was conducted by surveying 100 visiting users using convenience sampling techniques. Data analysis was carried out using path analysis. The results of the research are that there is an influence of promotion and visits on user satisfaction and user satisfaction has an influence on reading interest.  User satisfaction is a mediating variable, meaning that reading interest is influenced by promotion both directly and indirectly through user satisfaction and reading interest is influenced by visits both directly and indirectly through user satisfaction.

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Journal Info

Abbrev

DIJDBM

Publisher

Subject

Decision Sciences, Operations Research & Management

Description

Dinasti International Journal of Digital Business Management (DIJDBM) provides widespread coverage of high quality research in a broad range of topics such as digital business management science and technology advancements, and establishing new collaborations in these areas. Original research ...