Indonesian Journal of Business Analytics (IJBA)
Vol. 4 No. 3 (2024): June 2024

Market Potential Analysis of Indonesian Cinnamon Exports in International Markets

Hasanah, Nur (Unknown)
Darsono, Darsono (Unknown)
Marwanti, Sri (Unknown)

Article Info

Publish Date
14 Jun 2024

Abstract

Indonesia is known as one of the world's spice-producing countries. One of the spices produced by Indonesia is cinnamon, which has many benefits and a high economic price. However, the existence of various obstacles in exporting cinnamon makes Indonesia have to select cinnamon export markets in destination countries. The purpose of this study is to analyze the potential development of Indonesia's cinnamon export markets. This research uses the analysis methods of Revealed Comparative Advantage (RCA), Export Product Dynamic (EPD), and X-model potential export product. The results of the study can be concluded that the destination countries of China and India are in the position of optimistic market. While the Netherlands and Thailand are in the position of potential market.

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Journal Info
Indonesian Journal of Business Analytics (IJBA)
Website

Abbrev

ijba

Publisher

PT FORMOSA CENDEKIA GLOBAL

Subject

Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Indonesian Journal of Business Analytics (IJBA) is a peer-reviewed journal providing a space for both practitioners and academics for disseminating research results that work in Business Analytics and related fields. IJBA provides an outlet for the increasing flow of interdisciplinary research ...