Siber Journal of Transportation and Logistics
Vol. 1 No. 4 (2024): (SJTL) Siber Journal of Transportation and Logistics (January - March 2024)

SWOT Analysis in Business Development at Property Company PT. XYZ

Azhari, Farhan (Unknown)

Article Info

Publish Date
27 Feb 2024

Abstract

SWOT analysis has become an important tool for identifying internal and external factors that influence company performance and strategy . The purpose of this research is to examine the use of analysis SWOT in business development at the real estate company PT .XYZ A qualitative approach is used to assess the strengths, weaknesses, opportunities and threats faced by PT . The analysis results show that PT XYZ has many key strengths, including a diversified real estate portfolio, strong reputation, and experienced management team However, there were weaknesses exposed, such as a reliance on real estate market cycles and a lack of presence in new markets.

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Journal Info
Siber Journal of Transportation and Logistics
Website

Abbrev

SJTL

Publisher

Siber Nusantara Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Siber Journal of Transportation and Logistics (SJTL) is managed and published by Siber Nusantara Research & Yayasan Sinergi Inovasi Bersama (SIBER). SJTL articles are the result of field research, literature studies, and public policy research. This publication aims to disseminate the results of ...