Siber Journal of Transportation and Logistics
Vol. 1 No. 3 (2023): (SJTL) Siber Journal of Transportation and Logistics (October - December 2023)

SWOT Analysis to Determine Competitive Strategy at PT. Tarindo

Aulia Ramadhanti, Nazwa (Unknown)

Article Info

Publish Date
22 Oct 2023

Abstract

This study aims to determine a competitive strategy for PT. Tarindo. Through market analysis, competitors and the company's internal strengths, the strategy determined must be in accordance with the company's vision and mission and oriented towards competitive advantage. The practical implication of this research is the importance of adapting strategies to the ever-changing business and technological environment.

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Journal Info
Siber Journal of Transportation and Logistics
Website

Abbrev

SJTL

Publisher

Siber Nusantara Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Siber Journal of Transportation and Logistics (SJTL) is managed and published by Siber Nusantara Research & Yayasan Sinergi Inovasi Bersama (SIBER). SJTL articles are the result of field research, literature studies, and public policy research. This publication aims to disseminate the results of ...