MDP Student Conference
Vol 3 No 2 (2024): The 3rd MDP Student Conference 2024

Analisis Pengaruh Kualitas Pelayanan & Harga Terhadap Kepuasan Konsumen Restoran Nasi Kebuli Kemonya

Ramadhani, Aisyah Fatihah (Unknown)
Kasih, Yulizar (Unknown)

Article Info

Publish Date
30 Apr 2024

Abstract

This research aims to examine service quality and price on consumer satisfaction. The population in this study were consumers who had visited Nasi Kebuli Kemonya more than twice. With 340 samples and using the Slovin technique. Data analysis uses multiple linear regression analysis. The results of the analysis show that service quality and price have a positive and significant effect partially and simultaneously.

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Journal Info
MDP Student Conference
Website

Abbrev

msc

Publisher

Universitas Multi Data Palembang

Subject

Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering

Description

MDP Student Conference is a one-year national conference organized by the Universitas Multi Data Palembang. We are inviting teachers, lecturers, researchers, scholars, students, and or other key stakeholders to present and discuss their latest findings, innovations, and best practices as well as ...