Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (JASMIEN)
Vol. 4 No. 03 (2024): Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien)

Pengaruh Emosi Positif Dan Stimuli Lingkungan Terhadap Kecendrungan Shopaholic (Studi Fakultas Ekonomi Bisnis Universitas Harapan Medan)

Popo Nasution, Martua Amai (Unknown)

Article Info

Publish Date
27 Jun 2024

Abstract

This study aims to determine the effect of positive emotions on shopaholic tendencies and environmental stimuli on shopaholic tendencies partially. To determine the effect of positive emotions and environmental stimuli on shopaholic tendencies. The population in this study was 374 and using the Arikunto formula of 30% obtained a sample of 112. The analysis technique used was multiple linear regression. The results showed that positive emotions had a positive and significant effect on shopaholic tendencies, environmental stimuli had a positive and significant effect on shopaholic tendencies, positive emotions and environmental stimuli had a positive and significant effect on shopaholic tendencies.

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Journal Info
Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (JASMIEN)
Website

Abbrev

Jasmien

Publisher

Cattleya Darmaya Fortuna

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Focus and Scope Journal Accounting, Management And Economics(JASMIEN) on Cattleya Darmaya Fortuna is accepts related writings: Akuntansi Manajemen Ilmu Ekonomi Journal Accounting, Management And Economics (JASMIEN) also accepts all writings in various disciplines in accordance with the above ...