Cidea Journal
Vol. 3 No. 1 (2024): Juni:CiDEA Journal

Teori Tentang Persepsi dan Teori Atribusi Kelley

Siti Ariska Nur Hasanah (Unknown)
Dwi Agustina (Unknown)
Oktavia Ningsih (Unknown)
Intan Nopriyanti4 (Unknown)



Article Info

Publish Date
30 Jun 2024

Abstract

Kelley's perception theory and attribution theory are two main approaches in psychology that examine how individuals understand and give meaning to other people's behavior. Perception theory, based on the concept that people view the world through a subjective lens, highlights the importance of individuals' interpretations of social information in shaping their perceptions of others. In contrast, Kelley's attribution theory focuses on the way individuals explain behavior, both their own and that of others, through causal attributions to internal (such as personality) or external (such as situation) factors. By combining different psychological perspectives, these two theories provide valuable insights into the complexity and diversity of how humans understand and process social information in everyday interactions.

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Journal Info

Abbrev

cidea

Publisher

Subject

Decision Sciences, Operations Research & Management

Description

Ruang lingkup kajian jurnal mencakup bidang kreativitas dan inovasi dalam dunia bisnis, termasuk di dalamnya antara lain : 1. Pengembangan Bisnis 2. Kewirausahaan 3. Pemasaran 4. Perilaku Konsumen 5. SDM 6. Digital Bisnis 7. Manajemen Keuangan Bisnis 8. Inovasi dan ...