<![CDATA[This study aims to determine the influence of supply chain management in improving supply chain operational performance. The research method uses a quantitative approach. The population in this study is retail stores in Cempaka Cianjur District totaling 100 retail stores with a sample framework using purposive random sampling techniques. The data analysis technique is Partial Least Square Structural Equation Modelling (PLS-SEM). The results of the study explain that 1) Supply chain organization does not have a significant influence on the supply chain strategy. 2) Supply agility has a significant influence on the supply chain strategy. 3) Supply chain organization has no significant influence on supply performance. 4) Supply agility has a significant influence on supply performance. 5) Supply chain strategy has a significant influence on supply performance.]]>
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