DEVELOPING THE CREATIVE ECONOMY OF CENTRAL KALIMANTAN BY INCREASING INVESTMENT IN REGIONAL CRAFT COMMODITIES THROUGH THE KALIMANTAN EXPO

Nawung Asmoro Girindraswari
Muh. Andis Hidayatullah
Utari Yolla Sundari

Journal of Humanities and Social Studies
Vol. 2 No. 02 (2024): MAY 2024

Innovation and creativity of regional craft products can indirectly affect the optimal utilization of resources. Although the development of a creative economy wrapped in tradition is heavily burdened by philosophical values, it is managed properly it will certainly have high economic value. Kalteng Expo accommodates a creative economy that was synergistic and sustainable so that it can increase investment in regional craft commodities. This study aims to determine the development of the creative economy in increasing the potential of regional craft commodities through literature. The method used is descriptive analysis with combine from various data and related references to this research. The results of the study indicate that the development of the creative economy of Central Kalimantan will be able to support economic transformation through investment in regional craft commodities to improve community welfare