Jurnal Maisyatuna
Vol. 5 No. 2 (2024): April : Jurnal Maisyatuna

Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pelanggan Di Cinnamon Coffee And Eatery

Maulida, Noorlaily (Unknown)
Periyadi , Periyadi (Unknown)
Junaidi, Junaidi (Unknown)

Article Info

Publish Date
05 Apr 2024

Abstract

: The aim of this research is to determine the influence of service quality on customer satisfaction at Cinnamon Coffee and Eatery simultaneously, partially and dominantly . Type of explanatory research (Explanatory Research) with a quantitative approach. Based on the research results, it is known that Tangibles (X 1 ), Reliability (X 2 ), Responsiveness (X 3 ), Assurance (X 4 )and Empathy (X 5 ) simultaneously have a significant effect on customer satisfaction at Cinnamon Coffee and Eatery . Cinnamon Coffee and Eatery can improve the quality of reliability so that it can increase customer satisfaction than before, by providing more responsive and fast service, so that customers don't wait long to enjoy a product.

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Journal Info
Jurnal Maisyatuna
Website

Abbrev

mt

Publisher

Sekolah Tinggi Agama Islam Denpasar Bali

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

bidang Ilmu Ekonomi, Manajemen, Akuntansi dan Bisnis. Topik dalam Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, ...