Da'watuna: Journal of Communication and Islamic Broadcasting
Vol. 4 No. 6 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting

Manajemen Komunikasi dalam Event Musik Underground di Demajors Records Tangerang

Wahyu Rama Nugraha (Universitas Islam Syekh-Yusuf Tangerang, Banten, Indonesia)
Luna Safitri Salsabil (Universitas Islam Syekh-Yusuf Tangerang, Banten, Indonesia)
Aulian Khairani (Universitas Islam Syekh-Yusuf Tangerang, Banten, Indonesia)



Article Info

Publish Date
01 Dec 2024

Abstract

An event is an activity that has a specific purpose and is held to meet the needs of the community. In the modern era like today, event activities have become a rapidly growing phenomenon and are increasingly in demand by many people. Events can be formal activities such as seminars, conferences, or business meetings, as well as non-formal activities such as music concerts, festivals, exhibitions, and so on. This research aims to find out how event management, supporting factors and inhibiting factors in holding Underground music events at Demajors Records Tangerang. The method used is Qualitative research method. The theory used is Communication Management Theory. The paradigm used is constructivism. Data collection techniques were carried out by in-depth interviews, observation and documentation. The results showed that Demajors Records Tangerang has used 4 stages of POAC (Planning, Organizing, Actuating, Controlling) indicators proposed by Parag Diwan.

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Journal Info

Abbrev

dawatuna

Publisher

Subject

Religion Computer Science & IT Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

Description

Dawatuna: Journal of Communication and Islamic Broadcasting  is a peer-reviewed national journal on communication, dakwah, broadcasting, education and Islamic studies managed by Institut Agama Islam Nasional (IAI-N) Laa Roiba Bogor in cooperation with Masyarakat Ekonomi ...