Indonesian Community Journal
Vol 4 No 4 (2024): I-Com: Indonesian Community Journal (Desember 2024)

Implementasi System Development Life Cycles (SDLC) Aplikasi Keuangan dan Perluasan Pemasaran Berbasis Digital Pada Kelompok Pelaku Usaha Binaan Koperasi IBS Jakarta Selatan

Santi Rimadias (STIE Indonesia Banking School, Jakarta, Indonesia)
Bani Saad (STIE Indonesia Banking School, Jakarta, Indonesia)
Deni Wardani (STIE Indonesia Banking School, Jakarta, Indonesia)
Ossi Ferli (STIE Indonesia Banking School, Jakarta, Indonesia)
Adelya Vasya Maharani (STIE Indonesia Banking School, Jakarta, Indonesia)
Abraham Reinhard Lapondu (STIE Indonesia Banking School, Jakarta, Indonesia)
Annisa Nur Azima Zulfa (STIE Indonesia Banking School, Jakarta, Indonesia)



Article Info

Publish Date
24 Dec 2024

Abstract

The group of business actors fostered by the IBS Cooperative is located at the Indonesia Banking School Campus, Jalan Kemang Raya No.35, South Jakarta. Members of this group include Mirasa, Warung tom-tom, Burger Crepes, Warung Sunda, Ayam Penyet Mas Nok, and Warung Solo Bu Wiwid. The main problem of this group of business actors is still using the manual financial reporting method. In addition, the main problem they face is a limited understanding of marketing promotion. To overcome this problem, training and financial assistance are carried out based on System Development Life Cycles (SDLC) and the expansion of digital marketing. SDLC will help improve efficiency and accuracy in the preparation of financial statements, while digital marketing training will enable businesses to optimize online marketing strategies. Through the implementation of this training and mentoring, the IBS Cooperative fostered business actors are able to improve business performance through the use of SDLC technology and more effective digital marketing. This activity also involves partner participation, evaluation, and program sustainability to ensure successful implementation.

Copyrights © 2024






Journal Info

Abbrev

i-com

Publisher

Subject

Agriculture, Biological Sciences & Forestry Computer Science & IT Economics, Econometrics & Finance Environmental Science Public Health Social Sciences Other

Description

I-Com: Indonesian Community Journal, merupakan jurnal yang menerbitkan artikel hasil kegiatan pengabdian masyarakat. Jurnal ini diterbitkan oleh Fakultas Sains dan Teknologi, Universitas Islam Raden Rahmat yang bertujuan untuk mempublikasikan berbagai hasil kegiatan pengabdian dan pemberdayaan ...