Jurnal Ekonomi Bisnis dan Kewirausahaan
Vol. 1 No. 6 (2024): Desember : Jurnal Ekonomi Bisnis dan Kewirausahaan (JEBER)

PENGARUH KEMUDAHAN AKSES TERHADAP NIAT MELAKUKAN PINJAMAN PADA PEER TO PEER LENDING

Gwenn L. L. Pattinama (Unknown)



Article Info

Publish Date
02 Dec 2024

Abstract

The development of loans on the P2P lending platform is currently experiencing very rapid progress. Many requests for these loans are received from various groups, from young people to old people. P2P lending is a technology-based loan service. Many things can affect the development of loans in P2P lending. One of them is making the P2P lending platform more accessible to consumers. The purpose of this study was to determine whether ease of access affects the intention to continue borrowing in P2P lending. The sampling technique used was purposive sampling. The type of data used was a survey. The number of samples collected was 70 micro-businesses in Sirimau District, Ambon City. The method used was a quantitative method. The instrument tests used were validity tests and reliability tests. The regression analysis used was simple regression, coefficient of determination, and hypothesis testing, namely the t-test. The results of this study indicate that the accessibility variable has a positive and significant effect on refinancing intentions in P2P lending.

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Journal Info

Abbrev

jeber

Publisher

Subject

Economics, Econometrics & Finance Other

Description

Jurnal Ekonomi Bisnis dan Kewirausahaan (JEBER) : dengan e-ISSN : 3047-3225, p-ISSN : 3047-3845 diterbitkan 6 (Enam) kali dalam setahun, yaitu pada bulan (Februari, April, Juni, Agustus, Oktober dan Desember) oleh Denasya Smart Publisher. Jurnal ini merupakan jurnal yang dapat akses secara terbuka ...