International Journal of Economics, Commerce, and Management
Vol. 2 No. 1 (2025): January : International Journal of Economics, Commerce, and Management

Crowdfunding for Small Business Expansion : Evaluating the Impact of Community Participation in Resource Mobilization

Ruri Nurul Aeni Wulandari (Unknown)
Waspodo Tjipto Subroto (Unknown)
Norida Canda Sakti (Unknown)



Article Info

Publish Date
30 Dec 2024

Abstract

Crowdfunding has emerged as an innovative method to support small business expansion, providing an alternative for entrepreneurs to access financial resources. This study aims to evaluate the impact of community participation in resource mobilization through crowdfunding. By analyzing data from various successful crowdfunding campaigns, the study identified the factors that influence the success of fundraising and how community engagement contributes to those outcomes. The findings show that community participation not only increases project trust and credibility, but also creates important emotional and social support for entrepreneurs. In addition, crowdfunding serves as an educational platform that increases public awareness of social and economic issues. This research provides insights for entrepreneurs and policymakers on the importance of community involvement in crowdfunding strategies, as well as broader implications for economic development. Through the evaluation of the impact of community participation, this study highlights the potential of crowdfunding as an effective tool for resource mobilization in the context of small businesses.

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Journal Info

Abbrev

IJECM

Publisher

Subject

Decision Sciences, Operations Research & Management Social Sciences

Description

Topics in this journal relate to any aspect of management, but are not limited to the following topics: Human Resource Management, Financial Management, Marketing Management, Public Sector Management, Operational Management, Supply Chain Management, Corporate Governance, Business Ethics, Management ...