Perbandingan Profitabilitas Sebelum Dan Sesudah Pandemi Covid-19 Pada Perusahaan E-Commerce (Studi Kasus pada Sektor Teknologi di BEI) Tahun 2016 – 2023

Siti Rahmah (Manajemen, Fakultas Ekonomi dan Bisnis Universitas Ibn Khaldun Bogor)
Diah Yudhawati (Manajemen, Fakultas Ekonomi dan Bisnis Universitas Ibn Khaldun Bogor)
Angga Prasetia (Manajemen, Fakultas Ekonomi dan Bisnis Universitas Ibn Khaldun Bogor)

JEBD
Vol. 2 No. 2 (2024): Oktober - Desember

The COVID-19 pandemic has had a major impact on various economic sectors around the world, including the technology and e-commerce sectors in Indonesia. This study aims to analyze the differences in profitability of e-commerce companies listed in the technology sector on the Indonesia Stock Exchange (IDX) before and after the COVID-19 pandemic, with a study period of 2016 - 2023. The population in this study is e-commerce companies in the technology sector. The sampling technique used purposive sampling which obtained 11 e-commerce companies in the technology sector on the Indonesia Stock Exchange. By using a different test (Wilcoxon Signed Rank Test), the results of the Return on Assets (ROA), Return on Equity (ROE), and Net Profit Margin (NPM) variables did not have a significant difference in profitability in e-commerce companies in the technology sector before and after the COVID-19 pandemic.