Social Media and Political Activism: How Digital Platforms Shape Civic Engagement

Milena Jovanovic
Ivana Stankovic

International Journal of Humanities and Social Sciences Reviews
Vol. 1 No. 1 (2024): February : International Journal of Humanities and Social Sciences Reviews

This article explores the role of social media in promoting political activism and civic engagement, with a focus on its impact during election periods and social movements. Using case studies and content analysis, the study evaluates how social media platforms influence public opinion, political participation, and grassroots mobilization. While social media provides avenues for increased engagement and democratizes access to information, it also introduces risks, including misinformation and ideological polarization. Findings indicate that digital platforms significantly shape political landscapes by empowering individuals and movements, though their role in spreading misinformation necessitates careful management and regulation.