Muhasabatuna: Jurnal Akuntansi Syariah
Vol. 6 No. 2 (2024): December

The Effect of Pick Up Delivery and Cash On Delivery Through Customer Satisfaction on Company Revenue (Case Study of Goods Delivery Services in Sukabumi City)

Nursaadawiyah, Siti Halifah Nursaadawiyah (Unknown)
Suherman, Acep (Unknown)
Martaseli, Evi (Unknown)



Article Info

Publish Date
30 Dec 2024

Abstract

The rapid growth of e-commerce in Indonesia today has a big role to play in the sustainability of various industries. One of them is the industry in the field of freight forwarding services. Goods-sending services are a practical solution and a supporting service industry needed by people who often use e-commerce as a means of electronic media to carry out buying and selling activities online. this makes the company faced with the threat of increasingly tight competition. This research uses the Descriptive Quantitative Method by collecting data by distributing questionnaires. The number of respondents in this study were 80 employees of goods delivery services in Sukabumi City with an incidental sampling technique. Data analysis techniques in this study using descriptive statistics. The results of this study indicate that Pick Up Delivery does not have a direct and significant effect on Company Revenue but Pick Up Delivery has an indirect and significant effect on company revenue through Customer Satisfaction as a mediating variable and Cash On Delivery has a direct effect on the revenue of goods delivery companies in Sukabumi City without any mediating role from the Customer Satisfaction variable.

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Journal Info

Abbrev

muhasabatuna

Publisher

Subject

Economics, Econometrics & Finance

Description

MUHASABATUNA: Jurnal Akuntansi Syariah is a peer-reviewed and open-access platform that focuses on Accounting and Islamic Financial. The aim of MUHASABATUNA is to be an authoritative source of information on it’s focused. The scope of MUHASABATUNA are but strictly limited to: Syariah Accounting; ...