Jurnal Pembangunan Perikanan dan Agribisnis
Vol 12 No 1 (2025): Vol 12 No 1 2025

Analisis Tingkat Kepuasan Pengunjung Taman Wisata Graha Mangrove Kota Bontang

Irna tahir, Irna tahir (Unknown)
Oktawati, Nurul Ovia (Unknown)
susilo, heru (Unknown)



Article Info

Publish Date
31 Jan 2025

Abstract

ABSTRACTSuccess in managing a fishing business needs a careful attention to the services provided. This study aims to determine the level of visitors' satisfaction at Graha Mangrove tourism park. This study utilizes accidental sampling method. The analysis of the data utilizes the analysis method of Community Satisfaction Index (CSI) and Importance Performance Analysis (IPA). According to the results of the analysis, the Community Satisfaction Index (CSI) is at 62.76, which means that it is within the category of good service quality. In addition, Importance Performance Analysis (IPA) shows that the satisfaction indicators that should be considered and become the main priority for improvements at Graha Mangrove tourism park are indicators that are in the quadrant A.

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Journal Info

Abbrev

ojs

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

Focus: Jurnal Pembangunan Perikanan dan Agribisnis: Journal containing scientific writings in the form of research results and review articles from students, lecturers and researchers in the field of fisheries and agribusiness development both from within and from outside the Department of Fisheries ...