Jurnal Indonesia Sosial Teknologi
Vol. 6 No. 1 (2025): Jurnal Indonesia Sosial Teknologi

Reverse Commerce (Re-Commerce) Design for the Sale of Secondhand Eco print Products as an Implementation of Circular Economy in Indonesia

Sasti, Rilis Akista Tria (Unknown)
Soewardikoen, Didiet Widiatmoko (Unknown)
Swasty, Wirania (Unknown)



Article Info

Publish Date
03 Feb 2025

Abstract

The fashion industry contributes greatly to environmental pollution due to high production waste. One solution to reduce this impact is through the concept of a circular economy by encouraging sustainable consumption behavior, including re-commerce or reselling used goods. This study aims to design a re-commerce platform for used ecoprint products as an implementation of a circular economy in Indonesia. The methods used are the Double Diamond and Empathy Map approaches to understand user needs and design a wireframe-based UI/UX prototype. The results of the study indicate that there is great potential in the development of ecoprint re-commerce in Indonesia, supported by consumer awareness of environmentally friendly products. The designed platform, "Selaras", offers main features such as buying and selling used ecoprint products, online garage sales, and upcycling boutiques. In conclusion, this re-commerce design can be an innovative solution in extending the life cycle of fashion products and encouraging sustainable consumption behavior in Indonesia.

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Journal Info

Abbrev

jist

Publisher

Subject

Computer Science & IT Economics, Econometrics & Finance Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Jurnal Indonesia Sosial Teknologi is a peer-reviewed academic journal and open access to social (Education, Economic, Law, Comunication, Management and Humaniora) and Technology . The journal is published monthly once by CV. Publikasi Indonesia. Jurnal Indonesia Sosial Teknologi provides a means for ...