<![CDATA[The evolution of streaming technologies has significantly influenced cinematographic techniques, reshaping the way filmmakers approach lighting, framing, and overall visual composition. Unlike traditional cinema, which relies on controlled viewing environments to ensure optimal image fidelity, streaming platforms must accommodate a variety of screen sizes, resolutions, and lighting conditions. This shift necessitates adaptations in cinematography to maintain visual clarity and engagement across diverse viewing contexts. This study employs a qualitative analysis of contemporary cinematographic practices in streaming content, drawing from case studies of films and series distributed on major platforms. Additionally, industry reports and expert interviews provide insights into how digital distribution reshapes aesthetic and technical strategies. The research examines cinematographic trends such as increased reliance on high-contrast lighting, tighter framing, and the impact of compression algorithms and HDR technology on color grading and dynamic range choices. Findings indicate that cinematographers increasingly adjust their techniques to suit streaming environments. High-contrast lighting enhances visibility on mobile devices, while tighter framing ensures compositional clarity on smaller screens. Moreover, technological advancements in compression and HDR have led filmmakers to reconsider traditional color grading approaches. The study also highlights how algorithm-driven recommendations and binge-watching culture influence narrative pacing and visual style, leading to new creative strategies in storytelling. The results suggest that the transition from traditional cinema to streaming platforms is not merely a shift in distribution but a fundamental transformation in visual storytelling. Streaming technologies not only shape cinematographic choices but also redefine audience engagement.]]>
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