Jurnal Revenue : Jurnal Ilmiah Akuntansi
Vol. 5 No. 2 (2025): Jurnal Revenue : Jurnal Ilmiah Akuntansi

TINGKAT PENDAPATAN UMKM KOTA PALEMBANG (SURVEY UMKM YANG MELAKUKAN PENJUALAN ONLINE MELALUI SHOPEELIVE)

Andani, Herlin (Unknown)
Anggraini, Leriza Desitama (Unknown)
Sari, Rafika (Unknown)

Article Info

Publish Date
28 Feb 2025

Abstract

This research is a quantitative study aimed at assessing the impact of online sales through the Shopeelive platform on the level of Micro, Small, and Medium Enterprises (MSMEs) in the city of Palembang. The data used in this study consisted of primary data obtained through the use of questionnaires and secondary data sourced from the Cooperative and SME Office of Palembang City. The method applied in this research is simple linear regression analysis. The findings of this research indicate that the Shopeelive variable has a positive influence on the income level of MSMEs in Palembang City.

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Journal Info
Jurnal Revenue : Jurnal Ilmiah Akuntansi
Website

Abbrev

home

Publisher

Universitas Bina Bangsa

Subject

Economics, Econometrics & Finance

Description

Jurnal Revenue Adalah Jurnal Ilmiah yang terbit secara daring pada bulan Juni dan Desember. untuk mempublikasikan hasil-hasil penelitian dalam bidang Akuntansi baik Akuntansi Perpajakan, Akuntansi Keuangan, Akuntansi Perbankan, Akuntansi Sektor Publik, dan bidang Akuntansi ...