JoDENS: Journal of Digital Ecosystem for Natural Sustainability
Vol 1 No 2 (2021): Desember 2021

Analisis Penggunaan Instagram sebagai Media Pemasaran Pada Perusahaan DE Plafon

Rio, Firstan (Unknown)
Paramita, Mellita (Unknown)
Thang, Susanti (Unknown)



Article Info

Publish Date
16 Dec 2021

Abstract

This study aims to determine the use of Instagram as marketing for DE Plafon company. Qualitative methods were used in this study, with data sources derived from primary data that used observation methods and secondary data that used interview methods. Observation was used to gain October and November 2021 insight data such as Profile Activity, Content Reach, and Reached Audience from DE Plafon Instagram, while interview was used to gain data about DE Plafon from one of the DE Plafon employees. The end result of this study is to showed how effective Instagram as marketing for DE Plafon and suggestion for DE Plafon.

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Journal Info

Abbrev

jodens

Publisher

Subject

Computer Science & IT Decision Sciences, Operations Research & Management

Description

Jurnal ini mencakup seluruh konsep teoritis dan aplikasi informatika/komputasi dalam Membangun Ekosistem Digital untuk Kelestarian Alam (dunia), yang meliputi, namun tidak terbatas pada: Artificial Intelligence Big Data Bioinformatics Game Development Geographical Information Systems Image ...