Journal of Emerging Information Systems and Business Intelligence (JEISBI)
Vol. 5 No. 3 (2024)

Pengaruh Gamifikasi Terhadap Customer Brand Engagement Dalam Membentuk Customer Experience (study case : Shopee Cocoki)

Amalia, Maula Cahya (Unknown)
Palupi, Ghea Sekar (Unknown)

Article Info

Publish Date
26 Jun 2024

Abstract


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Journal Info
Journal of Emerging Information Systems and Business Intelligence (JEISBI)
Website

Abbrev

JEISBI

Publisher

Universitas Negeri Surabaya

Subject

Computer Science & IT Decision Sciences, Operations Research & Management Languange, Linguistic, Communication & Media Library & Information Science

Description

Journal of Emerging Information Systems and Business Intelligence (JEISBI) aims to provide scholarly literature focused on studies and research in the fields of Information Systems (IS) and Business Intelligence (BI). This journal also includes public reviews on the development of theories, methods, ...