ASWALALITA: Journal of Da'wah Management
Vol 3 No 2 (2024): SEPTEMBER

DAKWAH DI ERA FYP: PENGARUHNYA TERHADAP PERSEPSI KEAGAMAAN MAHASISWA

Rosyida, Ela (Unknown)
Shodiqoh, Mira (Unknown)
Ayu Sahara, Fadila (Unknown)



Article Info

Publish Date
26 Apr 2025

Abstract

Da'wah refers to the effort in Islam to convey Islamic teachings and values to others, inviting them toward goodness, truth, and a path approved by Allah. It goes beyond just sharing religious information; it also involves guiding others in their spiritual, social, and moral lives. In today's digital age, preachers can reach audiences from all corners of the world using platforms like YouTube, Instagram, Facebook, WhatsApp, and more. Ustadz Hanan Attaki, a popular young preacher known for his modern and flexible style, has gained significant attention, especially among teenagers. Moreover, WhatsApp's channel creation feature provides an opportunity for da'wah activists to build online communities, allowing them to reach a broader audience, particularly the youth who are heavily engaged in cyberspace. This research aims to analyze the spread of religious messages through digital media, particularly on WhatsApp channels, and evaluate the effectiveness of social media in fostering religious communities. A qualitative approach, using a case study method, was employed to examine the role of WhatsApp channels in spreading religious messages. Data was collected through observations on WhatsApp channels to understand interaction dynamics, content management, and communication effectiveness in reaching followers, as well as through interviews with followers of the channel.

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Journal Info

Abbrev

aswalalita

Publisher

Subject

Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Languange, Linguistic, Communication & Media

Description

ASWALALITA Journal of Dawah Management is an academic peer reviewed journal published by the Department of Dawah Management IAINU Tuban Indonesia The journal is dedicated to advancing the study and practice of Islamic propagation (dawah) with a distinctive focus on management strategies that are ...