CULTURAL RICHNESS OF OSING AS A MAIN ATTRACTION FOR SUSTAINABLE TOURISM IN KEMIREN VILLAGE, BANYUWANGI

Putri Aulia Rosita (Universitas Pembangunan Nasional “Veteran” Jawa Timur, Indonesia)
Firdha Amalia Nur Savitri (Universitas Pembangunan Nasional “Veteran” Jawa Timur, Indonesia)
Supaphorn Akkapin (Rajamangala University of Technology Krungthep, Thailand)

Siwayang Journal: Publikasi Ilmiah Bidang Pariwisata, Kebudayaan, dan Antropologi
Vol. 3 No. 3 (2024)

The richness of Osing culture in Kemiren Village has positioned this site as a notable cultural tourism destination. This article aims to: 1) describe the tourist attractions in the Osing Traditional Cultural Village of Kemiren, Banyuwangi; 2) identify sustainable tourism development in this village; and 3) analyze the challenges faced in achieving sustainable tourism. Utilizing a descriptive qualitative research approach, this study employs observation and interview techniques to gather data. Findings indicate that sustainable tourism development in Kemiren Village is progressing positively, evidenced by economic, socio-cultural, and environmental benefits. However, certain obstacles persist, posing challenges to further advancements in sustainable tourism growth.