Jurnal Manajemen Maranatha
Vol 8 No 2 (2009)

Coorporate Social Responsibility (CSR): Tinjauan Teoritis dan Praktik di Indonesia

Lina Anatan (Unknown)



Article Info

Publish Date
14 Dec 2010

Abstract

The issue of Corporate Social Responsibility (CSR) becomes more and more crucial as the declining participation of public sector to serve community in today’s globalization era. It has triggered the growth of corporate sectors’ roles to preserving civil society. The implementation of CSR must emphasis on sustainability, embracing internal as well as external oriented policies (inside out policy). The implementation of CSR is a voluntary principle, but government is tempted to impose regulation that would force businesses to comply with CSR principles to discourage companies to pay attention on social issues. Companies which can create good shareholder values, as well as affect positively on their stakeholders (their customers, suppliers, employees, and the community at large) are regarded as companies that concern in social responsibility through value creation on triple bottom line (profit, people, and planet) which become the fundamental to the concept of CSR.

Copyrights © 2009






Journal Info

Abbrev

jmm

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Focus and scope of Jurnal Manajemen Maranatha areas include marketing management, financial management, human resource management, operation management, and entrepreneurship. JMM accepts articles in the form of quantitative and qualitative research results, conceptual studies, and various other ...