<![CDATA[This research is motivated by the development of the Singaan Odong - Odong artistic tradition which still survives in the era of modernization; The Sisingaan tradition is a unique tradition and is still preserved today. The Sisingaan tradition is still closely related to traditions handed down from ancestors. However, gradually, the value of this tradition, although it may also survive as culture, cannot be denied, allowing for a shift in values in the form of economic pride factors. This is what makes researchers interested in examining how the existence of the Sisingaan Odong-Odong tradition is different when compared to the Singaan tradition which is more culturally original. The method used in this research is descriptive analysis method. This research describes: (1) Identification of Singaan culture; (2) Social and Community Development related to the Sisingaan Tradition; (3) The value contained in the art of Singaan Odong - Odong. The conclusions of this research are (1) Sisingaan Odong - Odong art contains quite strong religious values towards the ancestors. This culture is able to survive in the modern era because the owners are able to adapt to current developments without losing the cultural characteristics. (2) Odong - Odong art is preserved through large events such as circumcisions and weddings, as well as introduced in public places such as markets so that it survives in the modern era and introduces this culture to the community. However, a shift in values such as views on the social status of the organizers is inevitable in preserving the Sisingaan Odong - Odong tradition in Cikampek.]]>
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