Journal of the Community Development in Asia
Vol 1, No 3 (2018): September 2018

Proses Ekspor PT. Ragam Rasa Raya

Santoso, Maria Elisabeth Jessica (Unknown)
Agnes P.W, Ni Putu (Unknown)
Kurniawan, Obaja Elka (Unknown)
Revana, Radella (Unknown)
Alvin, Rafael (Unknown)
Budiman, Roland Satrya (Unknown)



Article Info

Publish Date
27 Dec 2018

Abstract

Startegy that we use is targeting places that that our competitors didn’t reach yet. Instead reach a new market place, we also want to reach our vision, that is being the number one cigarettes in Indonesia. So we trying to introduce our product in Indonesian start in village and year years after that we are good enough and strong enugh to compete with our competitors in bigger place. We trying to make the best cigarettes and make a interest taste to our customer, that is gonna make our customer stay using our product , so our customer not trying to look at competitors product. The way we did to make the best cigarettes is strict selection to our raw materials, that is tobacco. We have strict selection for tobacco that we can use to our cigarettes. PT. Ragam Rasa Raya has stable finance capability and this company choose L/C or Letter of Credit for paying method. So that prove that this company good enough for export their product. PT. Ragam Rasa Raya supported by a good human resource management, we can see from the way that this company classificating the type of the workers. We need 6 workers, two for truck drivers, one person for take in charge and accountable of forklift, one person to manage load the stuff, and 2 left for holding the stuff from the storage.

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Journal Info

Abbrev

JCDA

Publisher

Subject

Humanities

Description

JCDA aims to feature narrative, theoretical, and empirically-based research articles. The journal also accepts articles with data taken from reflections as well as experiences (qualitative research) relevant to community development in Asia. As it explores the community development broadly, the ...