<![CDATA[This study aims to determine public perceptions of local government policies in developing tourism villages and their implications for rural economic development in Kuin Utara Village, Banjarmasin City. Tourism village development is a development strategy based on local potential and aims to improve community welfare through the tourism sector. The approach used in this study is quantitative descriptive, with data collection techniques through questionnaires distributed to 100 respondents living in areas affected by the policy. The results of the study indicate that most people have a positive perception of the policy, especially related to economic opportunities such as opening businesses, new jobs, and increasing household income. Based on the results of the Guttman scale analysis which shows a positive public perception (87%) of the policy of changing residential land into the North Kuin Tourism Village, it can be concluded that the public generally supports this policy from an economic aspect. However, there are still concerns regarding land conversion and its impact on social sustainability. These findings indicate the importance of a participatory approach and intensive policy communication from the government so that tourism village development can run inclusively and sustainably.]]>
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