Bima Journal : Business, Management and Accounting Journal
Vol. 6 No. 1 (2025)

Green Economy-Based Corporate Social Responcibility: A Case Study of PT. Pasangkayu

Firdaus, Muh (Unknown)
Zulkifli, Zulkifli (Unknown)
Jalil, Abdul (Unknown)
Amalia, Rizki (Unknown)



Article Info

Publish Date
30 Jun 2025

Abstract

Purpose: This study aims to analyze how companies can integrate Green Economy principles in the implementation of CSR carried out by the company in order to achieve a balance between business profits, social responsibility, and environmental sustainability. Methodology: The research method used in this research is through a qualitative approach with descriptive methods, with the research subject being PT. Pasangkayu. Data collection techniques using 3 stages, namely: The process of entering the research location, when in the research location, collecting data including: observation, interviews, and documentation. Fundings & Results:  A key finding of this study is the integration between CSR policies and Green Economy principles, demonstrating a dual contribution to community welfare and corporate reputation enhancement. Results:  The results of this study indicate that PT. Pasangkayu has taken proactive steps in integrating sustainability principles into the company's business operations and strategies through 4 priority pillars of CSR programs that focus on community economic empowerment, environmental sustainability, education and health as evidenced by the recap of CSR implementation programs. Novelty & Originality: The novelty of this research lies in its integrative analysis of Green Economy principles and CSR implementation within the palm oil industry, a topic rarely explored in depth. Originality: This study provides insight into the integration of green economic principles in the implementation of corporate social responsibility (CSR) at PT. Pasangkayu. Conclusion: The study concludes that PT. Pasangkayu is committed to sustainable practices through its CSR initiatives, despite facing ongoing social and environmental challenges. Type of Paper: Empirical research Paper.

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Journal Info

Abbrev

bima

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

BIMA Journal is a scientific communication media which is issued by PDM Bengkulu. It is the contribution to the development of social science, business, accounting, and economy which is divided into the English Language which contains research results, literature review, field cases, or concepts. ...