Journal of Artificial Intelligence and Digital Business
Vol. 4 No. 2 (2025): Mei - Juli

Architectural Design and Implementation of a Psychological Testing Website Integrated with Large Language Models for Personalized Tourism Recommendation in Lagoi, Bintan

Setiawan, Dodi (Unknown)



Article Info

Publish Date
23 Jun 2025

Abstract

This study aims to design and implement a psychological testing website integrated with Large Language Models (LLMs) to map user psychological profiles and generate intelligent, personalized tourism recommendations in the Lagoi tourism area, Bintan, Indonesia. A Design and Development Research (DDR) approach was adopted, structured around the Waterfall model. The system was developed through requirement analysis, architectural design, and prototype implementation using ReactJS, Node.js/Express.js, MongoDB, and integrated with the Google Gemini-2.0-Flash API. Evaluation was conducted via expert validation and user testing. The system demonstrated high capability in analyzing non-linear psychological narratives using LLMs. It extracted travel-relevant personality traits with 90% relevance and 85% consistency (validated by psychologists). These profiles enabled personalized recommendations—such as Trikora Beach for peace-seekers and Treasure Bay for adventure enthusiasts. The average user satisfaction score was 4.15 (±0.72) on a 5-point scale, showing an 18.5% improvement over traditional demographic-based systems.Integrating LLMs with psychological profiling significantly enhances the personalization quality of tourism recommendation systems. This approach provides a scalable and adaptive solution for destination management to understand and serve diverse traveler segments more effectively.

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Journal Info

Abbrev

RIGGS

Publisher

Subject

Computer Science & IT Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering

Description

Journal of Artificial Intelligence and Digital Business (RIGGS) is published by the Department of Digital Business, Universitas Pahlawan Tuanku Tambusai in helping academics, researchers, and practitioners to disseminate their research results. RIGGS is a blind peer-reviewed journal dedicated to ...