Santhet: (Jurnal Sejarah, Pendidikan Dan Humaniora)
Vol 9 No 3 (2025): SANTHET: (JURNAL SEJARAH, PENDIDIKAN DAN HUMANIORA) 

ANALYSIS OF LANGUAGE STYLE IN INDONESIAN LANGUAGE MEMES: A REFLECTION OF POP CULTURE IN GENERATION Z: ANALISIS GAYA BAHASA DALAM MEME BERBAHASA INDONESIA: REFLEKSI BUDAYA POP PADA GENERASI Z

Ahmad Sulthoni (Unknown)
Sasi Wirta Ayu (Unknown)
Elinda Dwi Arifah (Unknown)
Kartika Apriliani Silaban (Unknown)



Article Info

Publish Date
11 Jul 2025

Abstract

Memes, as part of the digital cultural landscape, have evolved into a widely used means of communication among Generation Z. More than just humorous content, memes often carry embedded messages involving social critique, cultural expressions, and political undertones. This study aims to examine the linguistic styles employed in Indonesian-language memes and how these styles illustrate aspects of pop culture within Generation Z. A descriptive qualitative approach was applied using stylistic and semiotic analysis. The data were drawn from popular memes circulating on social media platforms such as Instagram and Twitter. The findings indicate that the most common language styles used include irony, metaphor, hyperbole, and sarcasm, frequently accompanied by slang and code-mixing. These stylistic patterns reflect Generation Z‘s expressive, critical, and highly connected nature within global pop culture. Memes thus serve as tools for cultural articulation and social commentary among young Indonesians.

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Journal Info

Abbrev

santhet

Publisher

Subject

Humanities Environmental Science Other

Description

The aim of this journal publication is to disseminate conceptual thoughts or ideas and research results that have been achieved in the field of history Santhet: (Journal of Education, History and Humanities) mainly focuses on the main problems in the development of the field of history as follows: ...