JAM : Jurnal Aplikasi Manajemen
Vol. 12 No. 1 (2014)

Pengaruh Sumber Informasi dan Kualitas Website terhadap Kepercayaan Pelanggan dalam Menentukan Keputusan Bertransaksi pada E-commerce (Studi pada Pelanggan E-commerce di Indonesia)

Piarna, Rian (Unknown)

Article Info

Publish Date
01 Mar 2014

Abstract

The purposes of this research are to analyze the influence of information source and website quality on e-commerce's trust and customer's decision on e-commerce transaction This research conducted by taken 150 samples on e-commerce customers in Indonesia. Data collection is online questionnaire and analysis data used SEM. The result showed that information source directly not influence on trust and transaction decision. Website quality has significant influence on transaction dealing.

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Journal Info
JAM : Jurnal Aplikasi Manajemen
Website

Abbrev

jam

Publisher

Universitas Brawijaya

Subject

Decision Sciences, Operations Research & Management

Description

Jurnal Aplikasi Manajemen - Journal of Applied Management (JAM) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field of functional management (marketing, finance, human resources, and operations) as well as the applied management and ...