New changes in the of hijab dressing style in modern era, they are now experiencing a transformation from the true meaning of hijab. Even so, like it or not, this modern contemporer hijab transformation become a trending topic in hijabers comunity. This development already made woman who's wearing hijab image become modern or contemporer. This thing also applied to public figure (celebrities) and young hijabers to show or prove themselves as a woman who's up to date in fashion. This phenomenon is absolutely obvious with the active movement of public figure in their social media instagram and showing how they dress in hijab fashion. Instagram considered easier to express visualization than any other social media, and that also make any hijaber woman easier to copy their favorite public figure style. With the Phenomenology analysis method and identity theory, writer summarize / concluded that the fact of social media by the name Instagram, is one of the media that affecting and as a mediator to all contemporer hijabers to show their identity as a woman who's trendy, modern, and up to date in fashion. Keywords: Contemporary Hijab, Phenomenology, Self Identity
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