The research aims to analyze the most viable financing model for British American Tobacco's (BAT) Indonesia solar panel project to meet the ESG target of 50 percent CO₂ emission reduction by 2030. Key challenges include high initial investment, low ROI, and long payback period. The research used a mixed methods approach, that is interviews and FGDs generated decision criteria, which were translated into quantitative analysis using Kepner-Tregoe Decision Analysis and Analytical Hierarchy Process (AHP). The results indicated the leasing model as the best alternative, and TOTAL Solar Indonesia as the most suitable supplier. Kepner-Tregoe Potential Problem Analysis (KT-PPA) was conducted to anticipate long-term contract risks, such as default and taxation. This research provides an optimal financing implementation strategy, best supplier selection, and risk mitigation for BAT Indonesia's renewable energy projects.
Copyrights © 2025