Source: Jurnal Ilmu Komunikasi
Source: Jurnal Ilmu Komunikasi Volume 11 Nomor 1 April 2025

PERSEPSI MAHASISWA ILMU KOMUNIKASI UNAND MENONTON FILM DIRTY VOTE TERHADAP KEPUTUSAN MEMILIH PASCA PEMILU 2024

Laysani, Hafsyah Bemeiza (Unknown)



Article Info

Publish Date
30 Apr 2025

Abstract

Film is a mass communication medium that is used to convey messages to audiences by telling stories, presenting events, music, drama and other technical presentations. Dirty Vote describes a number of dishonest activities that occur throughout the election process, such as intimidation of voters, vote fraud, and manipulation of results. The choice of broadcast time for this film, which was close to the day when the election was held, made this film excitedly discussed by the public. The election competition which was getting hotter before the election was made even hotter with the release of this film. Research conducted qualitatively. Data was collected through in-depth interviews and focus group discussions. There were four informants interviewed and all of them had watched it the film “Dirty Vote”. Reading positions are differentiated into dominant- hegemonic, negotiation, and opposition. Most reading positions is negotiation. Interviews with four informants watching the movie Dirty Vote found that Differences in reception results are caused by environmental, family and experience factors of each informant

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Journal Info

Abbrev

jsource

Publisher

Subject

Languange, Linguistic, Communication & Media

Description

SOURCE is an open access, and peer-reviewed journal. Our main goal is to disseminate current and original articles from researchers and practitioners on various contemporary social and political issues: media and journalism, new media and communication technologies, cultural communications, public ...