Perspektif : Kajian Masalah Hukum dan Pembangunan
Vol 11, No 4 (2006): Edisi Oktober

TANGGUNG JAWAB PELAKU USAHA ATAS IKLAN YANG MENYESATKAN

Netty Herawati (Fakultas Hukum Universitas Islam Kadiri Kediri)



Article Info

Publish Date
28 Oct 2006

Abstract

Advertisement is the part of activity of marketing, what ought to is medium materialization of consumer rights specially the right to get information and the right to property. When advertised things oppose against common public grounds of rule code advertisement, for example advertised things disagree with the reality of hence emerging clear problems harm consumer side. Because existence of advertisement do not get out of the existence producer advertiser, service firm of advertisement advertisement bureau, and media, hence loss befalling third consumer of perpetrator component is effort that have to responsibility accounted-together. Concerning level of responsibility each perpetrator of effort that depended from store; level mistake of him.

Copyrights © 2006






Journal Info

Abbrev

perspektif

Publisher

Subject

Humanities Law, Crime, Criminology & Criminal Justice

Description

PERSPEKTIF is a peer-reviewed journal that publishes scientific articles in the field of law. The published articles are the results of original scientific research and review of legal interactions. PERSPEKTIF is published by the Institute for Research and Community Services (LPPM) of University of ...