Daya Saing : Jurnal Ilmu Manajemen
Vol. 11 No. 1 (2025): Transformasi Layanan, SDM, dan Keberlanjutan Usaha di Era Digital dan Sosial M

FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN MAHASISWA UNTUK MEMILIKI REKENING TABUNGAN BRI

Br Gintingting, Sinthya Angelica (Unknown)
Simanullang, Paken Taras (Unknown)
Siallagan, Hamonangan (Unknown)



Article Info

Publish Date
22 Feb 2025

Abstract

Abstract The economic business is growing along with technological advances. The banking sector is no exception, all economic activities are not limited to location and time. Currently, almost all economic activities depend on banking services such as financing and storage. In fact, it is noted that the need for funds continues to increase, leading to the establishment of more financial institutions, both banks and non-banks, both government and private. Currently, people from various professions must have used banking services either in the form of financing or investment or storage. The daily lives of students are greatly assisted by financial institution products.This study is expected to provide a deeper understanding of students' financial behavior, as well as the factors that influence their decisions in opening savings accounts. The results of this study are expected to be used by educational institutions, banking institutions, and the government to design financial education programs and policies that support the improvement of financial literacy among students. .

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Journal Info

Abbrev

dayasaing

Publisher

Subject

Decision Sciences, Operations Research & Management Other

Description

Jurnal Daya Saing (Online ISSN: 2541-4356 | Print ISSN : 2407-800X) published by Komunitas Manajemen Kompetitif. This journal published thrice in February, June and October. It contain the articles such as scientific papers (research and non-research), analytical studies, theoretical applications ...