<![CDATA[The increased use of social media among high school students has a positive and negative impact on academic achievement. This can be seen from changes in learning patterns, concentration levels, and students' motivation in participating in learning activities. This study aims to classify student learning achievement based on the level of social media use using the K-Means Clustering algorithm. K-Means Clustering is one of the main methods in data mining. which is a technique of grouping data based on the similarity of its characteristics. The parameters used in analyzing this study are Social Media Duration (X1), Active Time (X2), Main Platform (X3), Main Goal (X4), Social Media Access Time While Learning (X5), Social Media Addiction (X6), Social Media Addiction Level (X7), Number of Study Groups (X8) and Academic Average (X9). Based on the K-Means Clustering method, it has been proven to be able to group students based on the level of social media use. These results can be seen from the cluster category C0 (High) with 46 students, C1 (medium) with 80 students, and C2 (Low) with 72 students. The contribution of this research benefits students by helping them understand the relationship between social media usage habits and learning achievement, so as to encourage more effective time management.]]>
Copyrights © 2025
