Jurnal Ilmu Manajemen Profitability
Vol. 8 No. 1 (2024): FEBRUARI 2024

The Influence of Trust, Security and Convenience on Consumer Satisfaction of J&T Express, Bima Regency

Linda, Nurlinda (Unknown)
Muhajirin, Muhajirin (Unknown)



Article Info

Publish Date
29 Feb 2024

Abstract

The purpose of the study is to determine and analyze the effect of trust, security and convenience on customer satisfaction for J&T Express, Bima Regency. This research is an associative research using quantitative data from primary data sources. The research instrument used a Likert scale questionnaire. The research population is all consumers who use J&T Express services in Bima Regency whose exact number is unknown (Unknown Population), so that a sample of 96 respondents uses a purposive sampling technique. Data collection techniques using observation, literature study questionnaires. Data analysis techniques using validity test, reliability test, classic assumption test, multiple linear regression analysis, multiple correlation coefficients, determination test, t test and f test. The results of the study stated that trust, security and convenience had an effect on consumer satisfaction for J&T Express, Bima Regency.

Copyrights © 2024






Journal Info

Abbrev

profitability

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Profitability: Jurnal Ilmu Manajemen [p-ISSN 2714-6332| dan e-ISSN 2714-6324] yang diterbitkan oleh Program Studi manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Makassar, jurnal ini menerbitkan artikel hasil penelitian dibidang Ilmu Manajemen. Jurnal ini menerbitkan studi penelitian ...