Cakrawala: Jurnal Litbang Kebijakan
Vol. 12 No. 2: Desember 2018

Analisis Faktor-faktor yang Mempengaruhi Perilaku Konsumen dalam Pengambilan Keputusan Pembelian White Coffe

Khasan, Umar (Unknown)

Article Info

Publish Date
05 Dec 2018

Abstract

The Goals of this research are analyze factors affect to purchase products White Coffee. Research was carried out in Hypermart Bangkalan. Sample was taken by  accidentl sampling method. Data were analyzed by qualitative diskriptif. The result of factors affect the purchase decision of White Coffee are culture.

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Journal Info
Cakrawala: Jurnal Litbang Kebijakan
Website

Abbrev

cakrawala

Publisher

Badan Riset dan Inovasi Daerah Provinsi Jawa Timur

Subject

Economics, Econometrics & Finance Social Sciences

Description

Scope: Redaksi menerima naskah berupa hasil penelitian, pengembangan dan tinjauan kepustakaan. Naskah yang dikirim harus asli dan belum pernah dipublikasikan pada jurnal maupun media lainnya. Materi tulisan meliputi bidang kajian kebijakan: Pemerintahan [Goverment] Ekonomi dan Keuangan [Economic and ...