Jurnal Bisnis dan Pembangunan
Vol. 14 No. 2 (2025): Jurnal Bisnis dan Pembangunan

Preferensi Konsumen Atas Atribut Aplikasi Mobile Banking Bank Syariah Indonesia Menggunakan Analisis Konjoin

Septiana Ulfah (Unknown)
Saladin Ghalib (Unknown)



Article Info

Publish Date
06 Oct 2025

Abstract

Abstract: The approach used in this research is to use quantitative research regarding the analysis of the influence of service quality, location, product quality and price on consumer repurchase interest at Depo Gemilang. Banjarmasin City With a population of all buyers or customers who buy building materials at the Gemilang Depot, Banjarmasin City. The research results show that service quality has a significant positive effect on consumer repurchase interest and product quality has a significant positive effect on consumer repurchase interest

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Journal Info

Abbrev

jbp

Publisher

Subject

Decision Sciences, Operations Research & Management Environmental Science Social Sciences

Description

Jurnal Bisnis dan Pembangunan published by Master Program of Business Administration Science Faculty of Social and Pilitical Scaiences Universitas Lambung Mangkurat. This journal focuses on every research dicipline releted to Management, Finance, Marketing, Human Resources, Operation Production, ...