<![CDATA[This study explores the leadership model of Muhammad Farhan, the 2025 Mayor of Bandung, by examining how his leadership aligns with the city's vision and mission. Utilizing a descriptive qualitative method, data were sourced from official government platforms, reputable online news, and audiovisual materials reviewing his first 100 days in office. The analysis reveals that Farhan employs a combination of transformational, bureaucratic-adaptive, and participatory leadership styles. His focus lies in promoting innovation, enhancing digital public services, and encouraging community engagement in decision-making. Nevertheless, challenges persist, such as a relatively low initial public satisfaction rate (44%) and criticism of his preference for ceremonial activities over addressing fundamental urban issues such as waste management and traffic congestion. The study suggests improving two-way communication with the public, increasing leadership presence in the field, and fostering active public involvement in the evaluation of government programs.]]>
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