AL-MULTAZIM : Jurnal Manajemen Bisnis Syariah


Dampak Gaya Hidup Halal Dan Pemanfaatan Teknologi Informasi Terhadap Keputusan Generasi Z Dalam Menggunakan Layanan Bank Syariah

Tanjung, Defran (Unknown)



Article Info

Publish Date
30 Nov 2025

Abstract

This study aims to analyze the influence of halal lifestyle and information technology on Generation Z’s decision to utilize Islamic banking services among students of the Islamic Banking Study Program at Universitas Muhammadiyah Sumatera Utara (UMSU), both directly and indirectly. The research employs a quantitative approach. Partial analysis results indicate that the halal lifestyle has a significant influence on Generation Z’s decision, as evidenced by the calculated t value (2.588) being greater than the t table value (2.003) at a 5% significance level. Meanwhile, information technology also has a significant effect on Generation Z’s decision, with a calculated t value (4.467) exceeding the t table value (2.003). Based on the results of the simultaneous test (F-test), the calculated F value of 39.323 is greater than the F table value of 2.70, with a significance level of 0.001. These findings indicate that halal lifestyle and information technology together have a significant influence on Generation Z’s decision to use Islamic banking services. The Adjusted R Square value of 0.593 suggests that 59.3% of the variation in Generation Z’s decision is explained by these two variables.

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Journal Info

Abbrev

ALMULTAZIM

Publisher

Subject

Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

Description

Al-Multazim: Jurnal Manajemen Bisnis Syariah adalah jurnal Nasional peer-reviewer yang diterbitkan oleh Program Studi Manajemen Bisnis Syariah Fakultas Agama Islam Universitas Muhammadiyah Sumatera Utara. Artikel yang dimuat dalam Al-Multazim Jurnal Manajemen Bisnis Syariah adalah karya asli penulis ...